For your next project, you will write a Persuasive Digital Text There are links

 
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For your next project, you will write a Persuasive Digital Text There are links to example Web texts in your prompt/assignment sheet, that you may want to explore before completing this assignment.
Here, you’ll write at least 300 words to give me a sense of what you plan to do for your web text. In particular, your proposal should provide detailed and thorough information on the following:
Genre: Briefly state the type of digital text you will be creating (i.e. op ed; blog; digital letter to the editor; YouTube video; Power-Point presentation; prezi; other). Provide a link to the example that you will be following (this should be the example that you analyzed in Week #5 | Exploring Genre (Assignment)).
Audience: To describe your audience you will need to provide details for each of the following prompts. Note – if you are targeting a narrow and specific audience (i.e. students at FIU) you might need to make educated guesses about the following details. If you are targeting a broad audience (i.e. parents) you will need to make decisions about the following details in order to clarify which members of that group (i.e. which parents) you want to talk to:
Who will you be talking to? Identify ONE group (do not use “and”) Be as narrow and specific as possible.
Describe at least one relevant demographic detail (age, gender, income level, education level);
Describe their knowledge about your topic (are you targeting people that know a lot or who know very little?) provide details about this knowledge (i.e. what aspect of your argument will you need to explain or not):
Describe their relevant values and beliefs (Why aren’t they already doing/thinking what you want them to? What is it about their ideas that will make them resist your argument?)
Purpose. What specifically will you be asking your audience to do or think? Are you trying to persuade your audience to change their behavior? Take action? What do you hope to accomplish with your digital text? How will this change positively impact the issue that concerns you?
For a refresher on analyzing your own rhetorical situation, see EAA Chapter 2.
Thesis: State the working thesis that you will assert in the final web text and write a paragraph in which you explain why this will be the thesis you’ve decided on. Your thesis should be an arguable claim that others can logically have different perspectives on. It should also engage your readers’ interest – you may want to try and surprise your audience with something new or challenging.
For more information about thesis statements, see EAA pages 303-307.
Style and Design: Discuss your initial thoughts about how you will design your web text: This includes visuals, writing style, and document design. Since you are writing in the genre of a web text, this means there must be some visual elements to accompany the text. What photos, illustrations, charts, or other visual elements will you include? How will you design the page? You’ll also want to write in a voice and style most appropriate for your chosen audience. What will that be?
For more information about multimodal design considerations, see EAA Chapters 29-30. EAA Chapter 25 provides advice about writing style.
Note: if you choose to refer to sources in your explanation, be sure to cite appropriately.

 
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