IMPORTANT! This is not a memo, so use the StylesTemplate.docx as the basis for your work.
This assignment is for two homework grades and uses both organization, template, styles, and writing skills. Using Word, write a report that compares a Samsung® Galaxy S22® Ultra 5G mobile phone to an Apple® iPhone® 14 Pro Max mobile phone. This is not a memo, so use the styles template.
The report should recommend one of the phones for someone in the business world who travels in the USA a lot and uses the phone for a variety of activities (creating content, communication, actual phone calls, etc.).
-A cover page that has the title and your name on it. Be creative with this page and style or design it to be attractive or appealing.
-Your name in the header of every page (except the cover page, if you want). You might need to Google how to use the header of a Word document. Note that a header and a heading are different things.
-An introduction to the document that includes the phone you choose. That is, the page after the cover page will start with a heading, “Introduction.” This is a short recommendation report and not a murder mystery, so provide what the audience wants to know in the first paragraph: the introduction should introduce your report, as well as tell your recommendation. (Don’t tell the reasons for the recommendation in the introduction. Just provide the recommendation.)
-Sections that compare and contrast the phones on the features you think are important to your audience. These sections are the body of your comparison. Discuss this in the forums for more clarity.
-Make sure you tell your audience what terms mean. For example, if the display is AMOLED, what is that and why does your audience care? If the processor is a United Pogba 2.4 GHz, explain why that is important and how the audience will actually see a difference between that and the City DeBruyne 2.7 GHz that the other phone has. In other words, when you describe a feature, introduce the feature, say what it is, and relate the feature to something your audience cares about.
-Make sure you compare like features. For example, you cannot say one phone has 42 ppi resolution without saying what resolution the other phone has.
-A conclusion that restates your recommendation and some of the strongest reasons why. Nothing new should be introduced in the conclusion.
-In this document, the body of your report (after the introduction and before the conclusion) discusses and compares features on which you base your recommendation.
-For the body of the report, you must use the following organization for each section unless cleared with me in advance: a heading (such as “Storage”) followed by a description of the feature, followed by what one phone has and then a description of what the other phone has. Finally, a discussion of which product is stronger for that feature.
If the discussion is lengthy, consider using a separate paragraph for the description of the feature, what one phone has, what the other phone has, and the discussion about the phone that is stronger for the feature. So, that’s four paragraphs. If there is not a lot of content, use your judgement.
Make sure you (these items are assigned):
-Use course conventions as introduced in Project 1 and built on since then.
-Do not use first person, avoid third person; use second person.
-Use only present tense. Do not use future tense.
-Use at least two images to support your content. This requirement does not include any additional image you choose to use on the cover page.
-Do not make this report a bulleted list of specifications. Use paragraphs and complete sentences. Don’t give your audience two numbers and leave it to your audience to figure out what that means. Explain why and how the numbers indicate one phone is better than the other.
-Do not make this report a table of specifications. Use paragraphs.
-Cite the sources of your information to course standard. Obviously, units of measure, like the dimensions of the phone, can be typed as there is no way to paraphrase 5.18 inches, but other content should be written using your own words and not quoted. You don’t need to quote units of measure you find in sources, such as a battery life of 12 hours. Other than specifications, do not quote the words of other authors. Review the syllabus on this point.
Grading will be based on:
-Including the items assigned
-A good introduction to the memo that includes a statement about the results
-A good conclusion that sums up the reasons for the recommendation
-Well organized body content that introduces each feature, tells the relevance of each feature, and compares the same features on the different phones
-Useful supporting images
Points will be lost for:
-Not writing about the assigned topics
-Not using a works cited section with MLA entries
-Not using intext citations as required by MLA
-Not comparing like features in both phones
-Using lists of specifications instead of paragraphs
-Using tables of specifications instead of paragraphs
-Using first person, the pronoun one, or utilizing utilize, etc. (see course conventions)
-Otherwise not doing what is assigned
-Making the report sound like a prize fight; the tone must be professional, it’s not a battle or a war, it’s a product comparison
Opportunities to improve grades include:
-Stronger use of relevant images to support your report
-Including what the reader most wants to know in the first paragraph
How many pages this should be
Use however many it takes you to reasonably compare these phones so you can intelligently select the best one for your audience (excluding the cover page, three to four might be enough, but make sure your comparison is good)
Citing Sources Is Important
I do not want you to quote any words from any other author. Instead, rewrite ideas using only your own words and correctly cite the source of the ideas.
You must cite your sources using MLA. This means, at the end of the document you will have a Heading 1 for the Works Cited heading followed by your works cited entries. Single space between lines, double space between entries, and outdent the first line of these (the WorksCited style does these for you, so just use the correct style), and also make sure the content matches MLA requirements. See: https://owl.purdue.edu/owl/research_and_citation/mla_style/mla_formatting_and_style_guide/mla_formatting_and_style_guide.html. Also, include a complete URL and date accessed for online sources.
Note that in addition to a complete entry in the works cited section, MLA additionally requires an intext citation where the reference is made. Make sure you punctuate this correctly. (Where do the parentheses go, where do the quotes and periods go?)
Review the syllabus on this point.
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